Most of us, because we are fortunate, will gather later this week to celebrate that greatest gift man has to offer: The gift of gratitude. Thanksgiving is the holiday that marks the beginning of the season of giving, and is really a remarkable, unique day. We show appreciation for what we have and, for one day, consider those blessings instead of thinking about what we want. And we have so much to be thankful for—friendships, family, prosperity, good health, and the tremendous blessings that America has provided us. It is, indeed, a happy day.
For many donors, it’s also the time when we start thinking about the “giving” part of Thanksgiving—which is what the next few weeks are all about. We take stock of how we can give to those in need; to organizations that strive to protect and expand the blessings of liberty; and to the people and the institutions that we feel have helped us be successful.
At the Bradley Impact Fund, our mission is to help you give thoughtfully and effectively. We help maximize a gift’s effect on the organization receiving it, ensuring the impact has the most potential to change lives. We do that in many ways: we help donors think through strategy; we offer many ways to maximize tax advantages; and above all, we make the act of giving easy by taking care of the administrative process, so you can focus on the best part about giving—the joy received from being able to be generous.
At this time of year, when outreach by charitable nonprofits is at its peak, and potential tax-law changes create additional uncertainty, a donor-advised fund (DAF) like the Bradley Impact Fund is an ideal solution. If you’d like to know more about the advantages of giving through a DAF, please skim through the Thanksgiving Day issue .
All of us at Bradley wish you and your family the happiest of holidays—made more joyous by gratitude for all of your blessings.